LAPORAN PRAKTIK KERJA LAPANGAN PADA SEKSI PENGEMBANGAN PRODUK DAN WEBSITE LPP TVRI

Fakhri, Fakhri (2019) LAPORAN PRAKTIK KERJA LAPANGAN PADA SEKSI PENGEMBANGAN PRODUK DAN WEBSITE LPP TVRI. Fakultas Ekonomi, Universitas Negeri Jakarta.

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Abstract

Field Work Practice Report at Public Broadcasting Institution Television Republic Indonesia (LPP TVRI) Central Jakarta. Marketing Management program study. Faculty of Economics. Universitas Negeri Jakarta. This Field Work Practice Report aiming to inform my activities for two months (July – August 2018) at LPP TVRI Central Jakarta. I was place as a Development Product and Website. Field work practice aiming to gain insights that are not obtainet during the lecture and emprical experience. During field work practice i did some task as make promotional items in the form of souvenirs for partnership, make a Nielsen Reports, and creating flagship program flyers to be promoted via email blast. With the experience of this work student acquire skills and increase knowledge. In addition, to meet one of the requirements for earn the title of associate degree that are required for each practitioner on the course Diploma of Marketing Management study program, Faculty of Economics, Universitas Negeri Jakarta. Having completed the Field Work Practice, student can take some of the conclusions of the tasks that the student working among others, student has understand to make a promotion strategy, identify the types of products / services that are in accordance with the target market, and make analysis of trend audience reports.

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