PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION PADA PENGGUNA APLIKASI KAI ACCESS

PRATAMI, AYUN DIANA DEWI (2019) PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION PADA PENGGUNA APLIKASI KAI ACCESS. D3 thesis, Universitas Negeri Jakarta.

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Abstract

Ayun Diana Dewi Pratami. 2019. 8223165283. The Influence Of E- Service Quality To E-Satisfaction On Kai Access Users Aplication. Study Program Diploma Marketing Management. Faculty of Economics. Universitas Negeri Jakarta. This research aims analyze the influence of e-service quality on e-satisfaction of KAI Access user. The data that used in this research were collected from the result of spreading questionnaires to 150 respondents whom ever use KAI Access application from at last from 1 year. The sampling technique used probability sampling. The technique of data analysis used descriptive analysis, hypothesis testing, and simple linier regression analysis. From the result of this research, known that e-service quality of has influence significantly towards e-satisfaction. This is showed by the value of coefficient determination (R2) is 0,449 (44,9%) and the rest is 0,551 (55,1%) that means explained by the other of independent variables that was not analyze in this research. Keyword: E-Service Quality, E-Satisfaction, KAI Access user

Item Type:	Thesis (D3)
Additional Information:	Pembimbing : M. Edo Suryawan Siregar, S.E., M.BA
Subjects:	Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Layanan Kantor (Office Services) Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Manajemen Umum (General Management) Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Manajemen Umum (General Management) > Manajemen Kontrol dan Kualitas (Control and Quality Management)
Divisions:	Fakultas Ekonomi > D3 Manajemen Pemasaran
Depositing User:	Budi Siswanto
Date Deposited:	04 Sep 2019 06:35
Last Modified:	04 Sep 2019 06:35
URI:	http://repository.fe.unj.ac.id/id/eprint/8162

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