BUDIKUSUMA, HANIEF KURNIADI (2017) ANALISA STRATEGI PEMASARAN PADA HONORE BOUTIQUE DI PT. SYIRKAH INSANIAL KASBU JAKARTA. D3 thesis, Universitas Negeri Jakarta.
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Abstract
Marketing Strategy Analysis of Honore Boutique with SWOT Analysis. Study Program, Diploma in Marketing Management. Department of Management. Faculty of Economics. State University of Jakarta. This paper aims to describe Strength,Weakness, Opportunity and Threat of marketing strategy in Honore Boutique. Based on the results of the research it can be seen that marketing strategy Honore Boutique has several major advantages compared on in every sector than rivals in fashion market trading. especially on price factor.. Keywords: Honore Boutique, SWOT, price, fashion
| Item Type: | Thesis (D3) |
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| Additional Information: | Pembimbing : Dra. Solikhah, MM |
| Subjects: | Ilmu Sosial (Social Science) > Perdagangan, Komunikasi, Transportasi (Commerce, Communications, Transportation) Ilmu Sosial (Social Science) > Perdagangan, Komunikasi, Transportasi (Commerce, Communications, Transportation) > Perdagangan (Commerce, Trade) Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Manajemen Umum (General Management) > Manajemen Perencanaan dan Strategik (Planning and Strategic Management) |
| Divisions: | Fakultas Ekonomi > D3 Manajemen Pemasaran |
| Depositing User: | Users 39 not found. |
| Date Deposited: | 28 Dec 2017 03:22 |
| Last Modified: | 18 Feb 2018 07:32 |
| URI: | http://repository.fe.unj.ac.id/id/eprint/1714 |
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