ANALISIS PROMOSI IKLAN WAHANA HYSTERIA DUFAN PADA PT PEMBANGUNAN JAYA ANCOL, TBK

Budiasih, Ariyani Tias Ayu (2012) ANALISIS PROMOSI IKLAN WAHANA HYSTERIA DUFAN PADA PT PEMBANGUNAN JAYA ANCOL, TBK. D3 thesis, Universitas Negeri Jakarta.

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Abstract

ARIYANI TIAS AYU BUDIASIH. 2008. 8223088150. Analysis the Promotion of Advertisement of Wahana Hysteria Dufan at PT Pembangunan Jaya Ancol, tbk. Program Studi DIII Manajemen Pemasaran, Jurusan Manajemen, Fakultas Ekonomi, Universitas Negeri Jakarta. This scientific paper had a purpose to know how the analysis of the promotion of the vehicle advertisement of Hysteria Dunia Fantasi at PT Pembangunan Jaya Ancol, tbk. The method that was used in this research was the descriptive analysis by using the data collection through the questionnaire and the secondary data. PT Pembangunan Jaya Ancol, Tbk was the State Owned Company that was involved in the recreation service, resor, and property. From results of the writing could be known that in analysing the promotion of the vehicle advertisement of Hysteria Dufan that the vehicle advertisement of Hysteria Dufan was presented interestingly.

Item Type: Thesis (D3)
Additional Information: Pembimbing : Setyo Ferry Wibowo SE,M.Si
Subjects: Ilmu Sosial (Social Science) > Perdagangan, Komunikasi, Transportasi (Commerce, Communications, Transportation) > Perdagangan (Commerce, Trade)
Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Manajemen Umum (General Management)
Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Perikalanan (Advertising)
Divisions: Fakultas Ekonomi > D3 Manajemen Pemasaran
Depositing User: Users 17 not found.
Date Deposited: 12 Feb 2018 08:00
Last Modified: 12 Feb 2018 08:00
URI: http://repository.fe.unj.ac.id/id/eprint/3040

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