PENGARUH COUNTRY OF ORIGIN TERHADAP MINAT BELI LAPTOP ZYREX (Survei: Customer Mentari Celluler)

ROTUA, VENTY SARAROSE (2017) PENGARUH COUNTRY OF ORIGIN TERHADAP MINAT BELI LAPTOP ZYREX (Survei: Customer Mentari Celluler). D3 thesis, Universitas Negeri Jakarta.

[img]
Preview
Text
Cover.pdf

Download (0B) | Preview
[img]
Preview
Text
Table of Content.pdf

Download (0B) | Preview
[img]
Preview
Text
Chapter I.pdf

Download (0B) | Preview
[img] Text
Chapter II.pdf
Restricted to Repository staff only

Download (0B)
[img] Text
Chapter III.pdf
Restricted to Repository staff only

Download (0B)
[img]
Preview
Text
Chapter IV.pdf

Download (0B) | Preview
[img]
Preview
Text
Bibiliography.pdf

Download (0B) | Preview

Abstract

Country Of Origin Effect On The Purchase Intention Laptop Zyrex (Survey: Customer Mentari Celluler. Diploma III of Marketing Study Program. Faculty of Economics. State University of Jakarta. The purpose of this Scientific Paper is to knowing the correlation between both variables: Country Of Origin effects and Purchase Intention Laptop Zyrex. The analysis methods is used in this paper is the linier regresi analysis and the collecting data methods is by literature review and questionnaire. The result of the analysis of this paper is the conclusion that the linear regression between variables: country of origin and purchase intention is strong, significant, and in the same direction. Keywords: Country Of Origin, Purchase Intention

Item Type: Thesis (D3)
Additional Information: Pembimbing : Setyo Ferry Wibowo, SE,. M. Si
Subjects: Ilmu Sosial (Social Science) > Perdagangan, Komunikasi, Transportasi (Commerce, Communications, Transportation) > Perdagangan (Commerce, Trade)
Teknologi dan Ilmu-Ilmu Terapan (Technology and Applied Science) > Manajemen (Management and Auxiliary Service) > Perikalanan (Advertising)
Divisions: Fakultas Ekonomi > D3 Manajemen Pemasaran
Depositing User: Roni Faslah
Date Deposited: 22 Dec 2017 14:28
Last Modified: 18 Feb 2018 07:34
URI: http://repository.fe.unj.ac.id/id/eprint/1766

Actions (login required)

View Item View Item